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Kimberly N. West

Your Black Friday Success Blueprint: A Step-by-Step Guide

A Talk by Dr. Kimberly N. West (CEO, Magnum Opus Consulting)

About this Talk

Black Friday is fast approaching, and you have all the tools, insights, and strategies from the Summit to make it your most profitable holiday season yet, thanks to all our speakers. But knowing what to do and understanding how to put it all together can be two very different things. That’s where this session comes in.

This session answers the question: What do I do and when do I do it to maximize Black Friday and holiday sales?

In just one hour, we’ll walk you through a clear, step-by-step blueprint designed to integrate every essential part of your business—from product and service selection to marketing, automation, fulfillment, customer service, follow-up, and upsells. You’ll leave this session with a cohesive plan that ties together everything you’ve learned so far, ensuring you’re fully prepared to dominate Black Friday and beyond.

What You’ll Learn:

  • Align Your Product & Service Offerings: Discover how to select and position the products or services that will drive the most sales and resonate deeply with your customers.
  • Craft High-Impact Marketing Campaigns: Learn how to design targeted marketing messages and timelines that build anticipation and convert like never before.
  • Set Up Seamless Automations: Explore how to automate your sales funnel, fulfillment processes, and customer service, so your business runs smoothly even during peak times.
  • Plan Effective Follow-Ups & Upsells: Understand how to keep your customers engaged and maximize their lifetime value with strategic follow-ups and upsell opportunities.

Action Plan: Step-by-Step Blueprint

During this session, you’ll receive a detailed action plan outlining the tasks you need to perform, the order in which to execute them, and the optimal timeframe to ensure success. Here’s a sneak peek:

Preparation, Marketing Strategy, Automation, Fulfillment, Customer Service, Execution, Post-Sale.

Why Attend:

This session isn’t just about understanding what needs to be done—it’s about creating a detailed, actionable plan that you can implement immediately. By the end of this hour, you’ll have a comprehensive blueprint that integrates all the moving parts of your business into a well-oiled machine, ready to take on Black Friday with confidence.

What to Expect:

  • Clear Roadmap: A step-by-step guide to align your products, marketing, automations, fulfillment, and customer engagement.
  • Actionable Insights: Practical tips on prioritizing tasks and managing your time effectively leading up to Black Friday.
  • Immediate Takeaways: Ready-to-use templates and checklists to keep you on track.


Exclusive Offers

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September 07, 2024, 07:15 PM

07:15 PM - 08:30 PM

About The Speaker

Kimberly N. West

Dr. Kimberly N. West

CEO, Magnum Opus Consulting